Coca Cola, eBay and CNN are all examples of famous big brands have a text logo. Whether you need a Letter A logo or a 3D text logo, wordmark logos are a great option for a small business or brand. This flexible logo form uses letters as the foundation for the design, which means the often complex decorative aspects can be enhanced or stripped back to a minimalist logo style.
Industry giants like Google and HBO choose lettermark logos to give their distinctive brand names an edge and unique market identity. Text logos are super versatile, and their biggest benefit is for businesses who want immediate brand recognition. This attribute makes text logos immediately appealing for growing startups and small businesses. Text logos by nature are easy to replicate and scale, look good in color or black and white, so printing marketing materials cost less.
If you need text logo ideas for your business or event, we have curated 40 amazing text logo examples for you.
Negative Space Logo Designs
Some text logos use negative space wherein space around the subject forms an artistic shape. These designs are quite clever with the shapes exposing hidden meanings - think of the hidden bear in the Toblerone logo. It can be difficult to recognize the artistic cleverness of hidden logos but it makes it part of the appeal. Famous company logo examples of this style include FedEx.
You can see some of theses logos in companies like FedEx (uses the white space between the E and the X to form an arrow) and Toblerone (you can see a bear in the mountain of their logo).
If you’re a business owner seeking to grab your customer’s attention, use of negative space gives your logo an eye-catching, provocative edge.
Bold Typographic Logos
In some text logos, the texts are bold, emphasizing the brand name. These types of logos are often identified as wordmark logos. For some logos, designers place additional details such as a lightning bolt logo or the sea to keep the design from being too simple or boring. Bold fonts and strong colours are common design elements in these logos.
Handwritten Logo Ideas
Text logos can sometimes look as if they were handwritten. These designs are simple yet elegant and often adds a personal touch to the brand as they seemingly appear like a signature logo. Handwritten logo designs range from being loopy to heavy scribbles to neat round and cramped depending on the impression you want to create.
Cool Monogram Ideas for Text Logos
Some designs opt to be even more simplistic with monogram logo, which works well for letter logos - think McDonald's famous 'M'. Letters can overlap or combine with bold colours adding a strong point of difference.
Now you've seen the potential for text logos, do you need one? Let's show you how!
How To Get a Professsional Text Logo For Your Business
Text logos, lettermark logos, and wordmark logos offer businesses versatility making them a popular choice for companies who don't want to re-brand too often. Text logos can easily be updated with minor edits to the typography to maintain a modern look and feel. To get a text logo for your company or brand, we recommend two ways to do this.
1. Hire a professional logo designer . You can find freelance logo designers for hire on DesignCrowd. Hire one talented designer or launch a logo contest to generate hundreds of custom text logo design ideas for your project. Select your favorite design and download the files.
2. Try a Logo Maker.Got time to be creative? If you need a professional logo designed for your business, try the text logo maker from BrandCrowd, which uses an AI-powered library of logo designs created by professional designers to generate logo designs. You can use the tools to create a fantastic business logo design for yourself. It's fun and easy to use!
Create your own business logo now
What are you waiting for? Take the leap now and build your brand with a professional text logo!
Written by Marvi Ocampo on Monday, October 15, 2018
Marvi is a travel blogger and freelance writer who mixes in a love for design into her work. Connect with her through her travel blog at Osmiva.com
