Clown logos are trendy. Brands and content creators from different industries use this symbol to represent their identity.
Tricksters, pranksters, and jesters, there are a ton of names that you could call clowns. These characters are an inextricable part of society. This rings true both historically and in the present day.
Jesters can represent lightheartedness and humor. But they could also express horror and evil.
So, if you’re looking for the right design to use on your branding. This roundup will feature the following designs that will fire you up with ideas.
Explore this collection and learn why and how notable brands find representation in clowns. You can expect to find the best clown logos for PUBG, gaming, comedy clubs, circuses, and more.
There’s something unsettling about supposedly lighthearted characters turning over a new leaf to a life of evil. Pop culture has an affinity for clowns that bring fear instead of giggles. Famous evil clowns include Pennywise from It and even serial killer clown John Wayne Gacy.
Depicting menacing jesters to create a symbol for your brand is one way you can draw attention to your brand. Plus, villains make for a cool logo design. We don’t make the rules.
Here’s a suite of horror logos you’ll love.
Bad Clown by GAPdesign
Bad Clown by JL 2
Carnival Ink Graphix by Mimi & Max
Clown by Inovalius
Clown Logo by Stefan Dinca
Clown logo by Xndrew
Thrills Racing Australia by jorge santos
ugly clown by Alexander Chebotaryov
Pro tip: Limit the amount of color you use
Designers recommend using only two to three colors when creating brand marks. This will help maintain visual coherence and prevent the oversaturation of your design. For clown logos, white, red, and black work well for achieving this look. However, you could always experiment with other schemes.
Whether or not you’re a big comic book fan, you’ve probably heard of this villain. Joker is one of the most popular antagonists in Batman. Fans love the depth and complexity of the character, making him an icon.
There’s a couple of ways for you to get a villain logo design. We’ll show you some inspiration below.
Carnival Ink Graphix by Mimi & Max
Clown King by Grigoriou
Three Clown Beer Logo by Ricardo Braghetto
COMICS by Shtef Sokolovich
Happy Clown by SimplePixelSL
Harlequin by dalia
Loremaker by pedro nuno
Madhouse Wargaming by StudioD™
Madhouse Wargaming Mascot Logo by NenadM
Joker Mascot Logo by Abdur Nur Himaloy
The Joker Mascot Logo above is a superb example of an illustration logo. It has a bold silhouette that leads the eyes of the audience to the text underneath.
Don’t forget to give attention to your typography as well. You want to pair your clown brand mark with something easy to read. You can look for free fonts on online libraries like Google Fonts or articles that feature different styles like modern fonts.
Looking at these logos, you’ll notice that they use the same colors as the Joker’s character design. This includes red, white, blue, green, and orange. To achieve the same effect, you want to incorporate these colors into your visual identity as well.
Clowns weren’t always used to intimidating children and horror fans. Back then, different cultures such as Egyptian, Chinese, and Native Americans, had their own version of a character that brought humor and amusement to the picture. This type of jester may fit your brand more appropriately than the ones above.
Here are some friendly clown logos that will inspire you:
33 Daily logo challenge by Victor Galván
BEGGAR CLOWN by Mitya Korolkov
Charlie - mime clown show logo by Nalaprasad
circus by Derek Yoder
Clown by Alen Selim
Clown by StrawEffigy
Curious Clown by dalia
Drumming Clown by MirbachDesign
Festas e Fantasias by kotakdesign
jester by Logorilla
Kicked Clown by xianworks
nline Prank by Bakyol3
Red Nose by LogoMarathon82
THE CARNEVALE GAMES by Logo no 1
upandclown by MilCaras
These logos are more friendly-looking and approachable than the ones with horror themes. This section has more emblems that are appropriate for brands with younger audiences.
It is common to see clown symbols like a red nose, face makeup, wigs, hats, circus tents, and bowties. If you plan on using an illustration, it is best to go with something simple. Overly detailed and complex pictures for logos are not recommended because it makes it less adaptive to applications such as shirt design and other brand projects.
Pro tip: Experiment with different art styles
Clown logos allow you to be more creative. You can try different designs, such as minimalist, watercolor, gradient, abstract, and more. It lets you create remarkable and out of the box logos that will make a good impression on your audience.
Conclusion
Clown logos can become the perfect design for your business with the right approach. The list has illustrated how you can incorporate the character into evil logos, funny logos, and more.
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Or you can take more control over the design. The BrandCrowd clown logo maker lets you personalize designs with an easy-to-use tool. You can mix and match graphic elements to whip up a unique funny logo or even a scary logo. The tool enables you to browse more options and styles. Try it right here.
Read these articles and grab inspiration:
Written by DesignCrowd on Friday, October 23, 2020
DesignCrowd is an online marketplace providing logo, website, print and graphic design services by providing access to freelance graphic designers and design studios around the world.
